
We have been busy with digital transformation at A101 for the last 2 years focusing on the different dimensions of customer experience, operational improvements, innovation, and digital culture. Digitalisation is happening in all aspects of daily life. We wish to adapt to that and build a roadmap in consideration of country dynamics, retail sector dynamics and our corporate culture. One of the most important aspects of the process was the DMI Digital Maturity Index which allowed us to have a clear picture of where we are and to set our priorities in an objective manner.

Orhan Dağlıoğlugil, CTO




